Category Archives: Agricultural Marketing

A look back at Thanksgiving history – Country Turkey Loaf

As Californians put the finishing touches on their Thanksgiving recipes, here’s a look at an old-school holiday dish from the 70s, offered-up by the California Milk Advisory Board and the now-defunct California Turkey Industry Board. Thank you to the California … Continue reading

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Farm2Fan video – Kiwifruit

From California Grown’s “Farm2Fan” video series.  

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CDFA welcomes foreign buyers to Fresno Food Expo

CDFA had the pleasure this week of welcoming 19 buyers from Central America, Mexico and Southeast Asia to the seventh annual Fresno Food Expo. The buyers were part of trade delegation facilitated by the Western United States Agricultural Trade Association … Continue reading

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Farm-to-School: getting nutritious food to the students who need it most

The California Department of Food and Agriculture’s (CDFA) Office of Farm to Fork was created with a mandate to increase access to healthier, California grown foods by supporting sales to school programs. The office has focused considerable effort on the Farm … Continue reading

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July 4th cookout prices down slightly for 2017 – from the Sierra Sun Times

A cookout of Americans’ favorite foods for the Fourth of July, including hot dogs, cheeseburgers, pork spare ribs, potato salad, baked beans, lemonade and chocolate milk, will cost slightly less this year, coming in at less than $6 per person, according … Continue reading

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Secretary Ross honors California’s 2017 “Best of Show” winners for commercial wine, beer, cheese and olive oil

On the north steps of the California capitol this morning, CDFA Secretary Karen Ross joined representatives of the 2017 California State Fair to celebrate with the winners of the annual Commercial Beer, Wine, Cheese, and Extra Virgin Olive Oil competitions. Commercial Beer set a new … Continue reading

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Farms + Data: California’s farms are smaller than the US average, but they’re big on diversity – and productivity

California is America’s agricultural leader, providing $54 billion in crops and commodities in 2014. In a word, California’s farms are diverse. We grow approximately 400 crops and commodities, from almonds to zucchini. Our top five ag products include dairy, nuts, … Continue reading

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CDFA to host FundMatch webinar on April 25th for California food businesses – learn, connect and compete in export markets

The California Department of Food and Agriculture, in coordination with the Western United States Agricultural Trade Association (WUSATA) will be holding a webinar on federal market development programs designed to assist California companies in expanding export sales. The webinar will … Continue reading

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Super Bowl Sunday: pass the chicken wings and guac – from ABC News

By Morgan Korn Are you ready for some … chicken wings?! Super Bowl fans are expected to consume 1.33 billion wings on Sunday, according to the National Chicken Council’s annual report. To put that staggering number into perspective: According to … Continue reading

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California leads nation in direct food sales

Link to full USDA report

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