{"id":31585,"date":"2026-09-01T16:17:15","date_gmt":"2026-09-01T23:17:15","guid":{"rendered":"https:\/\/plantingseedsblog.cdfa.ca.gov\/?p=31585"},"modified":"2026-09-01T16:40:50","modified_gmt":"2026-09-01T23:40:50","slug":"pour-outside-the-lines-during-california-wine-month","status":"publish","type":"post","link":"https:\/\/plantingseedsblog.cdfa.ca.gov\/index.php\/2026\/09\/01\/pour-outside-the-lines-during-california-wine-month\/","title":{"rendered":"‘Pour Outside the Lines’ during California Wine Month this September"},"content":{"rendered":"\n

From unexpected pairings to new ways to explore wine country, California Wine Month invites people to enjoy wine on their own terms<\/em><\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

California Wine Month returns this September with a fresh invitation to rethink when, where and how wine fits into everyday life. This year\u2019s statewide theme, \u201cPour Outside the Lines,\u201d encourages consumers to discover unexpected pairings, new experiences and their own ways to enjoy California wine. Officially recognized by the California State Legislature, California Wine Month celebrates the wines, people, places and experiences that make the Golden State one of the world\u2019s most dynamic and diverse wine regions.<\/p>\n\n\n\n

\u201cHarvest is a special time in California wine country because it brings you closer to the people, land and agricultural traditions behind every bottle,\u201d said Karen Ross, secretary of the California Department of Food and Agriculture. \u201cCalifornia\u2019s winegrape growers and vintners have always combined a deep respect for the land with a willingness to innovate. California Wine Month is a wonderful opportunity to experience both.\u201d<\/p>\n\n\n\n

The idea comes at a time when consumers are looking for wine to feel more relevant to the lives they already lead. Rather than creating new occasions for wine, the opportunity is to broaden what feels \u201cwine-worthy\u201d \u2014 from pizza night and backyard barbecues to relaxing at home or getting together with friends. Recent consumer research conducted by Material for Wine Market Council reinforces that shift, pointing to a desire for wine to feel simpler, more relatable and easier to make your own, with fewer rules about how to choose it, what to pair it with or how to enjoy it.<\/a><\/p>\n\n\n\n

\u201cWine doesn\u2019t need a special occasion to make a moment special,\u201d said Steve Gross, president and CEO of Wine Institute. \u201cThe opportunity for our wine community is to broaden the way people think about where wine fits in their lives. That means making wine easier to discover, helping it feel relevant to more everyday moments and giving people the confidence to explore it on their own terms. California has always been a place where people are encouraged to explore, experiment and do things a little differently. We believe the way people enjoy wine should have that same sense of possibility.\u201d<\/p>\n\n\n\n

That sense of possibility will come to life throughout September, both in wine country and across social media, as wineries and wine regions throughout California share their own ways to \u201cPour Outside the Lines.\u201d Across the state, wineries and wine regions are inviting people to experience California wine differently \u2014 through unexpected pairings, only-in-September events and new ways to explore wine country. And the invitation to pour outside the lines doesn\u2019t end when September does.<\/p>\n\n\n\n

PAIRING PLOT TWIST<\/strong><\/p>\n\n\n\n

California wine adds more flavor and possibility to the foods you already love. There\u2019s no single perfect match, so mix it up and taste what happens. Think wine with brunch, empanadas, pizza or cookies \u2014 and pairings don\u2019t have to stop at food. Your favorite combination might be the one you haven\u2019t tried yet.<\/p>\n\n\n\n

Wine with Empanadas<\/strong><\/p>\n\n\n\n

Keller Estate in Petaluma leans into the founding family\u2019s Mexican heritage with empanada pairings<\/a>. Savory hand pies are part of the winery\u2019s Terroir Experience, which includes a tour of the winery, cave and scenic grounds. Guests can also add empanadas to any tasting.<\/p>\n\n\n\n

Wine with Dim Sum<\/strong><\/p>\n\n\n\n

The Prisoner Wine Company in St. Helena takes wine pairing after hours with a tasting of five small-lot wines alongside dim sum<\/a>. Offered on select Friday evenings in September, the experience turns a traditional tasting into more of a night out  and offers a playful look at how unexpected flavors can bring out new sides of a wine.<\/p>\n\n\n\n

Wine with Cookies<\/strong><\/p>\n\n\n\n

The Cookie Pairing<\/a> at Alexander Valley Vineyards in Healdsburg matches five different sweet treats with the winery\u2019s Chardonnay, Pinot Noir, Cabernet Sauvignon, Zinfandel and more.<\/p>\n\n\n\n

Wine with Popcorn<\/strong>
At J Vineyards & Winery in Healdsburg, the seasonal Spritz on the Terrace pairs<\/a> a Cuv\u00e9e 20 spritz and two additional wines with warm, house-made popcorn. Proof that a great wine pairing can be buttery, salty and served by the handful.<\/p>\n\n\n\n

Wine with Paella<\/strong><\/p>\n\n\n\n

At Six Sigma Ranch & Winery in Lower Lake, Paella Night<\/a> brings wine, food and community together for a casual evening on the ranch. Held the first Wednesday of each month, the dinner features paella from rotating local chefs, with Six Sigma wines available by the glass or bottle.<\/p>\n\n\n\n

POUR OUTSIDE THE LINES THIS SEPTEMBER<\/strong><\/p>\n\n\n\n

September is one of the most exciting times to visit California wine country. Harvest is in full swing, and wineries and wine regions across the state are opening their doors for special events and hands-on experiences that bring visitors closer to the people, places and creativity behind California wine. From crush-pad access and vineyard adventures to unexpected ways to taste and explore, there are plenty of reasons to experience wine country a little differently this month.<\/p>\n\n\n\n

R&B Through the Decades at Darcie Kent<\/strong><\/p>\n\n\n\n

Darcie Kent Estate Winery in Livermore turns back the clock on Sept. 12 with an R&B Vinyl Night<\/a> spanning the \u201980s, \u201990s and 2000s. Guests can dress for their favorite decade, bring records to spin and settle in with wine, music and casual bites from a local food truck. The free-to-attend evening is designed as much for swapping stories and meeting people as it is for sipping wine.<\/p>\n\n\n\n

Harvest Live! at St. Sup\u00e9ry<\/strong><\/p>\n\n\n\n

Daily throughout September, visitors to the Napa Valley winery can get an exclusive behind-the-scenes look<\/a> at the excitement of harvest and the art of winemaking. The immersive tour includes a visit to the crush pad to see the winemaking process in action and a chance to taste wines from the new vintage directly from the tank and barrel.<\/p>\n\n\n\n

Harvest in Action: Twilight Tasting at Hope Family Wines<\/strong><\/p>\n\n\n\n

On Sept. 17, at Hope Family Wines in Paso Robles, guests can step into the role of enologist during a hands-on Twilight Tasting<\/a> as harvest unfolds around them. The experience includes berry sampling and Brix testing, offering a rare chance to get closer to the science, energy and excitement behind the vintage while the vineyard is in full harvest mode.<\/strong><\/p>\n\n\n\n

Wine Cocktail Class at Rodney Strong Vineyards<\/strong><\/p>\n\n\n\n

On Sept. 18, at Rodney Strong Vineyards in Healdsburg, guests can shake things up<\/a> with a hands-on wine cocktail class led by a mixologist. The experience includes crafting two signature low-alcohol cocktails made with Rodney Strong wines, along with cheese and charcuterie bites, all set against views of the winery\u2019s Event Green.<\/p>\n\n\n\n

E-Bike Vineyard Tour at Concannon Vineyard <\/strong>
On Sept. 20, join winemaker Brett Fikse for the Estate Blocks E-Bike Tour<\/a>, a guided pedal through the Livermore Valley winery\u2019s estate vineyard blocks during the peak of harvest. The ride finishes with a curated tasting flight. <\/p>\n\n\n\n

THERE\u2019S MORE THAN ONE WAY TO WINE COUNTRY<\/strong><\/p>\n\n\n\n

Pouring outside the lines doesn\u2019t end when September does. Across California, wineries are reimagining what a day in wine country can look like, bringing wine together with art, movement, food and the outdoors. A little less itinerary. A little more adventure.<\/p>\n\n\n\n

\u201cThe best part of California wine country is that there are endless ways to experience it,\u201d said Caroline Beteta, president and CEO of Visit California. \u201cAcross the state, wine regions invite travelers to connect with California through incredible food, art, outdoor adventure, and, of course, wine. That variety is part of what makes a trip to California so memorable. Every visitor can make the experience their own.\u201d<\/p>\n\n\n\n

Ziplining at Santa Margarita<\/strong> Ranch<\/strong><\/p>\n\n\n\n

At Santa Margarita Ranch, the sprawling vineyard estate for Ancient Peaks Winery in Santa Margarita, you can \u201cfly\u201d over the vines on six different ziplines<\/a> before heading to the tasting room for lunch and wine tasting. The ranch also offers wildlife and foraging tours.<\/p>\n\n\n\n

Forest Bathing at Bartholomew Estate<\/strong><\/p>\n\n\n\n

Tag along with a certified nature therapy guide for a forest bathing session<\/a> at Bartholomew Estate in Sonoma. The Japanese meditative practice opens all five senses to the land and vines, followed by a curated wine tasting.<\/p>\n\n\n\n

Horseback Adventure at Presqu\u2019ile<\/strong><\/p>\n\n\n\n

Saddle up for a horseback tour<\/a> through the Santa Maria winery\u2019s 400-acre estate, featuring gorgeous views of the surrounding vineyards and the San Rafael Mountains\u2014plus a post-ride mezze and wine tasting.<\/p>\n\n\n\n

Sculpture Walk at The Donum Estate<\/strong><\/p>\n\n\n\n

Explore 70 monumental sculptures<\/a> created by world-famous artists on the winery\u2019s 200-acre Carneros estate. Some tours conclude with a seated wine tasting paired with seasonal bites.<\/p>\n\n\n\n

Off-Roading at Halter Ranch<\/strong><\/p>\n\n\n\n

Hop aboard the Paso Robles winery\u2019s classic Land Rover Defender for a tour of rolling vineyards<\/a> and the far reaches of Halter Ranch\u2019s wild, 2,700-acre estate.<\/p>\n\n\n\n

Winemaker for a Day<\/strong><\/p>\n\n\n\n

During the Wine Blending Lab<\/a> at Bottaia Winery in Temecula, would-be winemakers mix barrel samples to craft the perfect blend. Each guest makes a custom label for their take-home creation.<\/p>\n\n\n\n

For more information about winery events, activities and wine regions across California, visit DiscoverCaliforniaWines.com<\/a>.<\/p>\n\n\n\n

About Wine Institute<\/strong>\u202f<\/strong> <\/strong><\/p>\n\n\n\n

Established in 1934, Wine Institute represents nearly 1,000 California wineries and affiliated businesses and serves as a leading voice for California wine. Wine Institute works to strengthen and advance California\u2019s wine sector by bringing together public policy advocacy, strategic communications, sustainability leadership and global marketing. As the only organization advocating for wine at the state, federal and international levels, it helps create an environment that supports the responsible production, marketing and enjoyment of wine. Wine Institute members account for more than 80% of the nation\u2019s wine production and 95% of U.S. wine exports. Learn more at wineinstitute.org.<\/p>\n","protected":false},"excerpt":{"rendered":"

From unexpected pairings to new ways to explore wine country, California Wine Month invites people to enjoy wine on their own terms California Wine Month returns this September with a fresh invitation to rethink when, where and how wine fits … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-31585","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\r\n'Pour Outside the Lines' during California Wine Month this September - 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