{"id":11299,"date":"2016-08-09T08:28:48","date_gmt":"2016-08-09T15:28:48","guid":{"rendered":"http:\/\/plantingseedsblog.cdfa.ca.gov\/wordpress\/?p=11299"},"modified":"2016-08-09T08:28:48","modified_gmt":"2016-08-09T15:28:48","slug":"agritourism-uc-small-farm-program-posts-wealth-of-webinar-info-online","status":"publish","type":"post","link":"https:\/\/plantingseedsblog.cdfa.ca.gov\/wordpress\/index.php\/2016\/08\/09\/agritourism-uc-small-farm-program-posts-wealth-of-webinar-info-online\/","title":{"rendered":"Agritourism: UC Small Farm Program posts wealth of webinar info online"},"content":{"rendered":"

\"145443display\"<\/a>From the UC Small Farm Program<\/a><\/strong><\/em><\/p>\n

Are you one of the thousands of California farmers and ranchers who invite the public to your land to shop at your farm stand, pick their own fruit, taste wine, stay the night, learn a skill, enjoy a festival, or tour your operation?<\/p>\n

Are you a tourism professional noticing increased interest in agritourism from the public? Are you a county planner trying to balance the desire of entrepreneurial farmers to ease agritourism restrictions with their neighbors’ worries and concerns?<\/p>\n

You may be interested in the recordings and presentation slides from this series of one-hour “Agritourism Conversations Lunchtime Webinars”\u00a0offered May – July, 2016:
\n<\/strong><\/p>\n

The Strategy: Identifying, reaching & connecting with YOUR agritourism customers
\n<\/strong>webinar recording<\/a>
\nPresentation slides<\/a> by Kristen Staggs and Anna Farrell, Farrell Design Group
\nPresentation slides<\/a> by Al Courchesne, Frog Hollow Farm<\/p>\n

The Invitation: Social Media, Online Booking & Website Success
\n<\/strong>webinar recording<\/a><\/p>\n

Presentation slides<\/a> by Kristin York, Sierra Business Council
\nPresentation slides<\/a> by Lauren Gagliano Saline, Suzie’s Farm<\/p>\n

The Rules: Navigating and Negotiating Permits and Regulations<\/strong><\/p>\n

Recording of webinar presentation<\/a> by Karen Giovannini, Sonoma County Agricultural Ombudsman
\nHandout<\/a> to accompany Karen Giovannini’s presentation
\nPresentation slides<\/a> by Karen Giovannini
\nRecording of webinar presentation<\/a> by Tom Purciel, El Dorado County Advance Planning Division
\nPresentation slides<\/a> by Tom Purciel<\/p>\n

The Community: Powerful Promotions through Partners
\n<\/strong>Tiffany Dozier, Yolo County Visitors Bureau and Evan Oakes, Ag Venture Tours and Consulting
\nwebinar recording<\/a>
\nTiffany Dozier’s presentation slides <\/a>(Working with your DMO)
\nEvan Oakes’ presentation slides<\/a> (Organizing tours and working with tourism and hospitality partners)<\/p>\n

The Delivery: Five-Star Customer Experience
\n<\/strong>Scottie Jones, U.S. Farm Stay Association and Meghan Bishop-Sanderson, Bishop\u2019s Pumpkin Farm
\nwebinar recording<\/a>
\nScottie Jones’ presentation slides<\/a>: Hospitality on your farm
\n<\/em>Meghan Bishop-Sanderson’s presentation slides<\/a>: Bishops’ Pumpkin Farm Customer Service Program<\/em><\/p>\n

The University of California Small Farm Program<\/a> is teaming up with FarmsReach<\/a> to provide this series of practical webinars and an online forum for conversations about California agritourism, thanks to funding from the USDA Farmers’ Market Promotion Program.<\/p>\n

FarmsReach also offers an Agritourism Toolkit<\/a> and a popular online forum<\/a> for information-sharing among the agricultural community. Together,\u00a0they hope to nurture the statewide agritourism conversation.<\/p>\n","protected":false},"excerpt":{"rendered":"

From the UC Small Farm Program Are you one of the thousands of California farmers and ranchers who invite the public to your land to shop at your farm stand, pick their own fruit, taste wine, stay the night, learn … Continue reading 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