{"id":12076,"date":"2016-12-27T09:18:41","date_gmt":"2016-12-27T16:18:41","guid":{"rendered":"http:\/\/plantingseedsblog.cdfa.ca.gov\/wordpress\/?p=12076"},"modified":"2016-12-27T09:18:41","modified_gmt":"2016-12-27T16:18:41","slug":"secretary-ross-to-appear-at-2017-rose-parade-festivities-to-promote-california-grown-flowers","status":"publish","type":"post","link":"https:\/\/plantingseedsblog.cdfa.ca.gov\/wordpress\/index.php\/2016\/12\/27\/secretary-ross-to-appear-at-2017-rose-parade-festivities-to-promote-california-grown-flowers\/","title":{"rendered":"Secretary Ross to appear at 2017 Rose Parade festivities to promote California Grown flowers"},"content":{"rendered":"
\"CDFA<\/a>

CDFA Secretary Karen Ross<\/p><\/div>\n

As part of the upcoming Rose Parade festivities, CDFA Secretary Karen Ross will once again join the Buy California Marketing Agreement (BCMA<\/span>) and the California Cut Flower Commission (CCFC<\/span>) on December 31 to recognize Cal Poly campuses at San Luis Obispo and Pomona as well as\u00a0FTD<\/span>\u00a0Inc. for their commitment to California\u2019s flower farmers. Secretary Ross will also bestow a certification of “California Grown” on Rose Parade floats.<\/p>\n

\u201cI\u2019m excited to once again be honoring our Cal Poly students for their hard work and commitment to building a California Grown Certified float for this year\u2019s Tournament of Roses Parade,\u201d said Secretary Ross. \u201cAnd it\u2019s great to have FTD<\/span> join in this important effort this year by decorating the VIP entries, including the parade\u2019s Grand Marshal vehicle, with California Grown flowers.\u201d<\/p>\n

The California Grown Certification recognizes parade floats and VIP vehicles built with a minimum of 85 percent of cut flowers and greens from the Golden State.<\/p>\n

The float to be certified from Cal Poly is called ‘Soaring Stories.’<\/p>\n

\u201cWe are proud to be certified California Grown again this year,\u201d said Cal Poly San Luis Obispo President Jeff Armstrong. \u201cOur universities are dedicated to educating the next generation of farmers and ranchers in California, so it\u2019s only natural that we are committed to supporting the hard-working flower farmers in California today, many of whom are alumni.\u201d<\/p>\n

The California flower industry has a $12.2 billion annual impact on the state\u2019s economy. California\u2019s flower farmers represent over 4,500 jobs and contribute $1.7 million to California\u2019s economy every day.<\/p>\n

Link to Blog Post from California Cut Flower Commission<\/a><\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

As part of the upcoming Rose Parade festivities, CDFA Secretary Karen Ross will once again join the Buy California Marketing Agreement (BCMA) and the California Cut Flower Commission (CCFC) on December 31 to recognize Cal Poly campuses at San Luis … Continue reading 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