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Category Archives: Agricultural Marketing


A look back at Ag Day 2018

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California Ag Day 2018 – photo highlights

Our Ag Day 2018 celebration on the steps of the California Capitol was a lot like California agriculture: a little of everything. We had enough raindrops to keep things growing, and enough food, flowers and fun to fill every cowboy hat in the place. Our … Continue reading

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California-grown coffee generating a buzz – from NPR

By Jodi Helmer In most coffee shops, you can choose a cup of joe brewed with beans from countries like Ethiopia, Colombia, Costa Rica and Yemen. Now, a new crop of coffee growers is working to get coffee brewed from … Continue reading

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Video – Happy holidays from the California Almond Board

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A look back at Thanksgiving history – Country Turkey Loaf

As Californians put the finishing touches on their Thanksgiving recipes, here’s a look at an old-school holiday dish from the 70s, offered-up by the California Milk Advisory Board and the now-defunct California Turkey Industry Board. Thank you to the California … Continue reading

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Farm2Fan video – Kiwifruit

From California Grown’s “Farm2Fan” video series.

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CDFA welcomes foreign buyers to Fresno Food Expo

CDFA had the pleasure this week of welcoming 19 buyers from Central America, Mexico and Southeast Asia to the seventh annual Fresno Food Expo. The buyers were part of trade delegation facilitated by the Western United States Agricultural Trade Association … Continue reading

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Farm-to-School: getting nutritious food to the students who need it most

The California Department of Food and Agriculture’s (CDFA) Office of Farm to Fork was created with a mandate to increase access to healthier, California grown foods by supporting sales to school programs. The office has focused considerable effort on the Farm … Continue reading

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July 4th cookout prices down slightly for 2017 – from the Sierra Sun Times

A cookout of Americans’ favorite foods for the Fourth of July, including hot dogs, cheeseburgers, pork spare ribs, potato salad, baked beans, lemonade and chocolate milk, will cost slightly less this year, coming in at less than $6 per person, according … Continue reading

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Secretary Ross honors California’s 2017 “Best of Show” winners for commercial wine, beer, cheese and olive oil

On the north steps of the California capitol this morning, CDFA Secretary Karen Ross joined representatives of the 2017 California State Fair to celebrate with the winners of the annual Commercial Beer, Wine, Cheese, and Extra Virgin Olive Oil competitions. Commercial Beer set a new … Continue reading

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